.blog-wrap{font-family:'Inter',sans-serif;color:#1F2937;background:#fff}.blog-container{max-width:1100px;margin:0 auto;padding:0 24px}.blog-hero{text-align:center;padding:80px 0 48px;border-bottom:1px solid #f3f4f6}.blog-hero__title{font-family:'Inter',sans-serif;font-size:clamp(28px, 4vw, 42px);font-weight:700;color:#111827;line-height:1.2;letter-spacing:-.02em;margin-bottom:16px}.blog-hero__subtitle{font-size:18px;color:#6b7280;margin-bottom:32px;max-width:560px;margin-left:auto;margin-right:auto}.blog-hero__stats{display:flex;align-items:center;justify-content:center;gap:32px;margin-bottom:40px}.blog-hero__stat{display:flex;align-items:center;gap:8px;color:#6b7280;font-size:14px;font-weight:500}.blog-hero__stat svg{color:#9ca3af}.blog-hero__signup{max-width:480px;margin:0 auto}.blog-hero__form{display:flex;align-items:center;gap:12px}.blog-hero__input{flex:1;padding:14px 20px;font-size:15px;font-family:'Inter',sans-serif;background:#fff;border:1.5px solid #D1D5DB;border-radius:8px;outline:none;color:#1F2937;transition:border-color 0.2s}.blog-hero__input::placeholder{color:#9CA3AF}.blog-hero__input:focus{border-color:#0A0A0A}.blog-hero__btn{padding:14px 32px;font-size:15px;font-weight:600;font-family:'Inter',sans-serif;color:#fff;background:#0A0A0A;border:none;border-radius:8px;cursor:pointer;transition:all 0.3s ease;white-space:nowrap}.blog-hero__btn:hover{background:#374151;transform:translateY(-1px)}.blog-discover{padding:32px 0 80px}.blog-discover__header{margin-bottom:24px}.blog-discover__title{font-size:24px;font-weight:700;color:#111827}.blog-discover__sub{font-size:14px;color:#9ca3af;margin-top:4px}.blog-tags{display:flex;gap:8px;margin-bottom:32px;overflow-x:auto;-ms-overflow-style:none;scrollbar-width:none}.blog-tags::-webkit-scrollbar{display:none}.blog-tag{padding:6px 16px;font-size:13px;font-weight:500;color:#6b7280;background:#f9fafb;border:1px solid #e5e7eb;border-radius:999px;white-space:nowrap;text-decoration:none;transition:all 0.2s}.blog-tag:hover{border-color:#d1d5db;color:#374151}.blog-tag--active{background:#0A0A0A!important;color:#fff!important;border-color:#0A0A0A!important}.blog-tag--actualites{color:#2563eb;border-color:#bfdbfe;background:#eff6ff}.blog-tag--outils{color:#7c3aed;border-color:#ddd6fe;background:#f5f3ff}.blog-tag--etudes{color:#059669;border-color:#a7f3d0;background:#ecfdf5}.blog-tag--videos{color:#dc2626;border-color:#fecaca;background:#fef2f2}.blog-tag--meta{color:#2563eb;border-color:#bfdbfe;background:#eff6ff}.blog-tag--google{color:#ea580c;border-color:#fed7aa;background:#fff7ed}.blog-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:24px}.blog-card{background:#fff;border:1px solid #f3f4f6;border-radius:16px;overflow:hidden;transition:box-shadow 0.3s}.blog-card:hover{box-shadow:0 20px 40px rgb(0 0 0 / .08)}.blog-card__image{display:block;height:290px;background:linear-gradient(135deg,#f9fafb,#f3f4f6);position:relative;overflow:hidden}.blog-card__image>img{position:absolute!important;top:0!important;left:0!important;width:100%!important;height:100%!important;max-width:none!important;object-fit:cover!important}.blog-card__placeholder{width:100%;height:100%;display:flex;align-items:center;justify-content:center;padding:24px}.blog-card__placeholder-inner{width:100%;height:100%;background:#fff;border-radius:8px;box-shadow:0 4px 12px rgb(0 0 0 / .08);border:1px solid #e5e7eb;padding:16px;display:flex;flex-direction:column;gap:8px}.blog-card__dots{display:flex;gap:6px}.dot{width:10px;height:10px;border-radius:50%}.dot--red{background:#fca5a5}.dot--yellow{background:#fde047}.dot--green{background:#86efac}.blog-card__lines{display:flex;flex-direction:column;gap:8px;flex:1}.line{height:8px;background:#f3f4f6;border-radius:4px}.line--75{width:75%}.line--50{width:50%}.line--66{width:66%}.line--block{flex:1;background:#f9fafb;border-radius:4px}.blog-card__body{padding:20px}.blog-card__meta{display:flex;align-items:center;gap:12px;margin-bottom:12px}.blog-card__date{font-size:12px;color:#9ca3af}.blog-card__title{font-size:18px;font-weight:600;color:#111827;line-height:1.35;margin-bottom:8px;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}.blog-card:hover .blog-card__title{color:#0A0A0A}.blog-card__excerpt{font-size:14px;color:#6b7280;line-height:1.5;margin-bottom:12px;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical;overflow:hidden}.blog-card__footer{display:flex;align-items:center;justify-content:space-between}.blog-card__tags{display:flex;gap:6px}.blog-card__tag{font-size:11px;color:#9ca3af;background:#f9fafb;padding:2px 8px;border-radius:999px}.blog-card__reading{display:flex;align-items:center;gap:4px;font-size:12px;color:#9ca3af}.blog-badge{display:inline-flex;align-items:center;padding:2px 10px;border-radius:999px;font-size:12px;font-weight:500;text-decoration:none;background:#F5F5F5;color:#374151;border:none;white-space:nowrap}.blog-badge--lg{padding:4px 12px;margin-bottom:20px}.blog-badge--actualites{background:#F5F5F5;color:#374151}.blog-badge--etudes-de-cas{background:#f0fdf4;color:#16a34a}.blog-badge--ressources{background:#fefce8;color:#ca8a04}.blog-badge--outils{background:#faf5ff;color:#9333ea}.blog-badge--meta-ads{background:#eff6ff;color:#2563eb}.blog-badge--google-ads{background:#fef9ee;color:#d97706}.blog-badge--tiktok-ads{background:#fdf2f8;color:#db2777}.blog-badge--bing-ads{background:#ecfdf5;color:#059669}.blog-badge--tracking{background:#ecfeff;color:#0e7490}.blog-badge--videos{background:#fef2f2;color:#dc2626}.blog-badge--freelance{background:#f0f9ff;color:#0284c7}.blog-newsletter{padding:32px 0 48px}.blog-newsletter__inner{background:#0A0A0A;border-radius:20px;padding:48px 32px;text-align:center;color:#fff}.blog-newsletter__title{font-size:22px;font-weight:700;margin-bottom:8px;color:#fff}.blog-newsletter__text{font-size:15px;opacity:.85;margin-bottom:24px;color:#fff}.blog-newsletter__form{display:flex;align-items:center;gap:8px;max-width:500px;margin:0 auto;padding:6px;background:rgb(255 255 255 / .1);border:1px solid rgb(255 255 255 / .2);border-radius:999px}.blog-newsletter__input{flex:1;padding:12px 16px;font-size:14px;border:1px solid rgb(255 255 255 / .15);border-radius:999px;outline:none;background:rgb(255 255 255 / .95);color:#111827}.blog-newsletter__input::placeholder{color:#9ca3af}.blog-newsletter__btn{padding:12px 28px;font-size:14px;font-weight:600;background:#0A0A0A;color:#fff;border:none;border-radius:999px;cursor:pointer;white-space:nowrap}.blog-article-layout{display:grid;grid-template-columns:1fr 300px;gap:40px;padding:32px 0 64px}.blog-article__title{font-size:clamp(24px, 4vw, 34px);font-weight:700;color:#111827;line-height:1.2;letter-spacing:-.02em;margin-bottom:16px}.blog-article__date{font-size:14px;color:#9ca3af;margin-bottom:20px}.blog-share{display:flex;gap:8px;margin-bottom:32px}.blog-share__btn{width:40px;height:40px;border-radius:50%;border:1px solid #e5e7eb;display:flex;align-items:center;justify-content:center;color:#6b7280;text-decoration:none;transition:all 0.2s}.blog-share__btn:hover{border-color:#0A0A0A;color:#0A0A0A}.blog-article__image{margin-bottom:32px;border-radius:16px;overflow:hidden}.blog-article__image img{width:100%;height:auto}.blog-article__image-placeholder{aspect-ratio:16/10;background:linear-gradient(135deg,#f9fafb,#f3f4f6);border-radius:16px;margin-bottom:32px;display:flex;align-items:center;justify-content:center;border:1px solid #f3f4f6}.blog-prose{color:#374151;font-size:16px;line-height:1.75;margin-bottom:40px}.blog-prose h2{font-size:24px;font-weight:700;margin-top:32px;margin-bottom:16px;color:#111827}.blog-prose h3{font-size:20px;font-weight:600;margin-top:24px;margin-bottom:12px;color:#111827}.blog-prose p{margin-bottom:16px}.blog-prose ul,.blog-prose ol{margin-bottom:16px;padding-left:24px}.blog-prose ul{list-style:disc}.blog-prose ol{list-style:decimal}.blog-prose li{margin-bottom:8px;line-height:1.6}.blog-prose strong{font-weight:600}.blog-prose blockquote{border-left:3px solid #0A0A0A;padding-left:16px;margin:24px 0;font-style:italic;color:#6b7280}.blog-article__tags{display:none;flex-wrap:wrap;gap:8px;padding-bottom:32px;border-bottom:1px solid #f3f4f6}@media (max-width:768px){.blog-article__tags{display:flex}}.blog-article__tag{font-size:14px;padding:4px 12px;background:#f9fafb;color:#6b7280;border-radius:999px;border:1px solid #e5e7eb;text-decoration:none;transition:all 0.2s}.blog-article__tag:hover{border-color:#93c5fd;color:#0A0A0A}.blog-sidebar{display:none}.blog-sidebar__sticky{position:sticky;top:96px;display:flex;flex-direction:column;gap:12px}.blog-tools__heading{font-size:18px;font-weight:700;color:#111827;margin-bottom:4px}.blog-tool{display:flex;flex-direction:column;gap:10px;padding:16px;border:1px solid #e5e7eb;border-radius:14px;text-decoration:none;color:inherit;transition:all 0.2s}.blog-tool:hover{border-color:#d1d5db;box-shadow:0 2px 12px rgb(0 0 0 / .06)}.blog-tool__header{display:flex;align-items:center;gap:12px}.blog-tool__logo{width:40px;height:40px;border-radius:10px;display:flex;align-items:center;justify-content:center;flex-shrink:0}.blog-tool__logo img{width:24px;height:24px;object-fit:contain}.blog-tool__name{font-size:14px;font-weight:600;color:#111827;display:flex;align-items:center;gap:4px}.blog-tool__desc{font-size:12px;color:#6b7280;line-height:1.3}.blog-tool__tag{display:inline-block;width:fit-content;font-size:11px;font-weight:500;color:#6b7280;background:#f3f4f6;padding:2px 8px;border-radius:6px}.blog-tool__actions{display:flex;gap:12px;justify-content:flex-end}.blog-tool--cta{align-items:center;text-align:center;border:1px dashed #d1d5db;background:#fafafa}.blog-tool--cta:hover{border-color:#9ca3af}.blog-tool__cta-icon{width:40px;height:40px;border-radius:50%;background:#f3f4f6;display:flex;align-items:center;justify-content:center;font-size:20px;font-weight:300;color:#9ca3af}.blog-tool__cta-title{font-size:14px;font-weight:600;color:#111827}.blog-tool__cta-text{font-size:12px;color:#6b7280;margin:0}.blog-tool__cta-btn{display:inline-block;padding:8px 20px;font-size:13px;font-weight:600;color:#fff;background:#0A0A0A;border-radius:8px;text-decoration:none;transition:background 0.2s}.blog-tool__cta-btn:hover{background:#374151}.blog-article__tools{display:none;margin-top:40px;margin-bottom:32px;padding:32px;background:#f9fafb;border-radius:16px;border:1px solid #f3f4f6}@media (max-width:768px){.blog-article__tools{display:block}}.blog-article__tools-heading{font-size:18px;font-weight:700;color:#111827;margin-bottom:16px}.blog-article__tools-grid{display:grid;grid-template-columns:1fr;gap:12px}.blog-empty{grid-column:1 / -1;text-align:center;padding:64px 0;color:#9ca3af}.nl-popup{display:none;position:fixed;inset:0;z-index:9999;align-items:center;justify-content:center}.nl-popup.is-open{display:flex}.nl-popup__overlay{position:absolute;inset:0;background:rgb(0 0 0 / .4);backdrop-filter:blur(4px)}.nl-popup__content{position:relative;background:#fff;border-radius:20px;padding:48px 40px;max-width:480px;width:90%;text-align:center;box-shadow:0 24px 64px rgb(0 0 0 / .15)}.nl-popup__close{position:absolute;top:16px;right:16px;background:none;border:none;color:#9ca3af;cursor:pointer;padding:4px}.nl-popup__close:hover{color:#111827}.nl-popup__title{font-family:'Config',sans-serif;font-size:24px;font-weight:600;color:#0A0A0A;line-height:1.2;margin-bottom:12px}.nl-popup__text{font-size:15px;color:#6b7280;line-height:1.6;margin-bottom:24px}.nl-popup__form{display:flex;gap:12px}.nl-popup__input{flex:1;padding:14px 20px;font-size:15px;border:1.5px solid #D1D5DB;border-radius:8px;outline:none;color:#1F2937;font-family:'Inter',sans-serif}.nl-popup__input::placeholder{color:#9CA3AF}.nl-popup__input:focus{border-color:#0A0A0A}.nl-popup__btn{padding:14px 28px;font-size:15px;font-weight:600;color:#fff;background:#0A0A0A;border:none;border-radius:8px;cursor:pointer;font-family:'Inter',sans-serif;white-space:nowrap;transition:background 0.2s}.nl-popup__btn:hover{background:#374151}.nl-popup__note{font-size:13px;color:#9CA3AF;margin-top:12px}@media (min-width:1024px){.blog-sidebar{display:block}}@media (max-width:768px){.blog-hero__title{font-size:28px}.blog-article__title{font-size:24px}.blog-hero{padding:60px 0 32px}.blog-hero__stats{gap:16px;flex-wrap:wrap}.blog-grid{grid-template-columns:1fr}.blog-article-layout{grid-template-columns:1fr}.blog-newsletter__form{flex-direction:column}.blog-hero__form{flex-direction:column;border-radius:12px}.blog-hero__btn{width:100%}.blog-card__tags{display:none}.blog-card__image{height:200px}.blog-card__meta{flex-wrap:wrap;gap:4px 8px}.blog-card__date{width:100%}}.header-blog{position:fixed;top:0;left:0;right:0;z-index:1000;background:rgb(255 255 255 / .92);backdrop-filter:blur(20px);-webkit-backdrop-filter:blur(20px);border-bottom:1px solid #f3f4f6;height:56px}.header-blog__inner{max-width:100%;margin:0 auto;padding:0 24px;height:56px;display:flex;align-items:center;justify-content:space-between;gap:24px}.header-blog__logo img{height:24px;width:auto}.header-blog__search{flex:1;max-width:480px;display:flex;align-items:center;gap:10px;background:#f9fafb;border:1px solid #e5e7eb;border-radius:10px;padding:8px 14px}.header-blog__search-input{flex:1;border:none;background:#fff0;font-size:14px;color:#111827;outline:none}.header-blog__search-input::placeholder{color:#9ca3af}.header-blog__search-btn{display:flex;align-items:center;justify-content:center;background:#0A0A0A;border:none;border-radius:6px;padding:6px;cursor:pointer;color:#fff;transition:background 0.2s}.header-blog__search-btn:hover{background:#374151}.header-blog__btn{padding:10px 24px;font-size:14px;font-weight:600;font-family:'Inter',sans-serif;color:#fff;background:#0A0A0A;border:none;border-radius:8px;text-decoration:none;cursor:pointer;transition:all 0.3s ease;white-space:nowrap}.header-blog__btn:hover{background:#374151;transform:translateY(-1px)}.blog-left-sidebar{position:fixed;top:56px;left:0;width:200px;height:calc(100vh - 56px);background:#fff;border-right:1px solid #f3f4f6;display:flex;flex-direction:column;padding:16px 12px;gap:4px;z-index:40;overflow:hidden;transition:width 0.25s ease}.blog-left-sidebar.collapsed{width:64px}.blog-left-sidebar__toggle{position:absolute;top:50%;right:-12px;transform:translateY(-50%);width:24px;height:24px;border:1px solid #E5E7EB;border-radius:50%;background:#fff;color:#9CA3AF;cursor:pointer;display:flex;align-items:center;justify-content:center;z-index:50;opacity:0;transition:opacity 0.2s,color 0.2s;box-shadow:0 1px 3px rgb(0 0 0 / .08);flex-shrink:0}.blog-left-sidebar:hover .blog-left-sidebar__toggle,.blog-left-sidebar.collapsed .blog-left-sidebar__toggle{opacity:1}.blog-left-sidebar__toggle:hover{color:#0A0A0A;border-color:#D1D5DB}.blog-left-sidebar__toggle svg{width:14px;height:14px;transition:transform 0.25s}.blog-left-sidebar.collapsed .blog-left-sidebar__toggle svg{transform:rotate(180deg)}.blog-left-sidebar__link{display:flex;align-items:center;gap:12px;height:40px;padding:0 10px;border-radius:10px;color:#9ca3af;text-decoration:none;transition:all 0.15s;white-space:nowrap;flex-shrink:0}.blog-left-sidebar__link:hover{color:#0A0A0A;background:#f5f5f5}.blog-left-sidebar__link--active{color:#0A0A0A;background:#f5f5f5}.blog-left-sidebar__link svg{width:20px;height:20px;flex-shrink:0}.blog-left-sidebar__logo{width:20px;height:20px;object-fit:contain;flex-shrink:0}.blog-left-sidebar__label{font-size:13px;font-weight:500;opacity:1;transition:opacity 0.2s ease}.blog-left-sidebar.collapsed .blog-left-sidebar__label{opacity:0}.blog-left-sidebar__link--active{color:#0A0A0A!important;font-weight:600;background:#F3F4F6}.blog-left-sidebar__link--active svg{stroke:#0A0A0A}.blog-layout{padding-top:56px;padding-left:200px;transition:padding-left 0.25s ease}@media (max-width:1024px){.blog-left-sidebar{display:none}.blog-layout{padding-left:0}.header-blog__search{max-width:240px}}.header-blog__burger{display:none;flex-direction:column;gap:5px;background:none;border:none;cursor:pointer;padding:4px}.header-blog__burger span{display:block;width:22px;height:2px;background:#0A0A0A;border-radius:2px;transition:all 0.3s ease}.blog-sidebar-overlay{display:none;position:fixed;inset:0;background:rgb(0 0 0 / .4);z-index:39}.blog-sidebar-overlay.is-open{display:block}@media (max-width:768px){.header-blog__search{display:none}.header-blog__btn--subscribe{display:none}.header-blog__burger{display:flex}.blog-left-sidebar{display:flex;transform:translateX(-100%);transition:transform 0.3s ease;z-index:41;width:200px}.blog-left-sidebar.mobile-open{transform:translateX(0)}.blog-left-sidebar .blog-left-sidebar__toggle{display:none}.blog-left-sidebar .blog-left-sidebar__label{opacity:1}}@media (max-width:1024px) and (min-width:769px){.header-blog__burger{display:none}}